Is the factory real?
Check the legal entity, the registered address and the business license — not just a workshop clip.
Check Meihui’s legal details →You are welcome to visit our factory workshops anytime to see how we make custom figurines and toys. View factory ↗
Owned factories · Dongguan, China
For brands, IP owners, game studios and designers
MIHOX is the international brand of New Miho, a custom toy manufacturer in China. Meihui and Boyuan are its own factories. We take character products from 3D file and tooling through sample approval, mass production and packing.
Most buyers do not need another quotation. They need a factory that can show the mold, match the approved sample and own the QC decision.
Buyer checklist
A factory video and a certificate folder are not enough. These are the four questions that decide whether a project is safe to place.
Check the legal entity, the registered address and the business license — not just a workshop clip.
Check Meihui’s legal details →The approved sample has to become a controlled production standard, not a one-off presentation piece.
See the QC process →Tooling ownership, file release and replacement terms should be agreed before the first cut.
Ask about tooling terms →NDA before files are shared, need-to-know access, and no public samples without permission.
Review the NDA approach →MIHOX at a glance
MIHOX is the international brand of New Miho. New Miho is the legal company; it owns Meihui and Boyuan. The group manufactures injection-molded toys, resin statues and soft vinyl products in Dongguan, China.
About MIHOX →Group figures are planning data. Project capacity is confirmed after the product and tooling review.
01 / Core processes
Injection molding, resin casting and soft vinyl are not interchangeable. Each one is selected from the product structure, surface, quantity and target cost.
Injection
Rigid PVC and ABS parts for figures, playsets, model kits and functional components.
Resin
Solid PU and epoxy castings for detailed statues, prototypes and display pieces.
Soft vinyl
Hollow PVC plastisol shells for collectible figures, designer toys and character products.
02 / Inside the group
A collectible is more than a molded part. The components, surface, assembly and packing have to come together as a finished product.
Light, sound, battery and wiring components reviewed as part of the product structure.
Painting, pad printing, flocking and detail work matched to the approved sample.
Component fit, in-process checks, final inspection and retail-ready packing.
03 / Owned factories
Meihui and Boyuan are owned facilities in Dongguan. MIHOX is the international brand, not an agency for external factories.
Production standard
The group’s internal production standard is based on the requirements we apply to Japanese export work. The same workmanship, inspection and packing discipline is used as the baseline for other markets, with project-specific requirements confirmed in the approved specification.
Owned factory 01 · Since 2013
Dongguan Meihui Plastic Electronic Technology Co., Ltd.
1F, Building A, No. 139 Yuquan Road,Collectible figures, statues and soft vinyl, from tooling to finishing. Public sample room and factory visits.
10,000 m² · 200 team
Manufacturing focus
Owned factory 02
Dongguan Boyuan Eastar Technology Co., Ltd.
No. 129, Dongfeng Road, Jiuxiang Village,Injection-molded toys and functional products, with electronics and assembly support. Major client programs are handled here under NDA.
15,000 m² · 500 team
Manufacturing focus
Steven Zhang · 26 years in toy engineering and mold design
“Your approved prototype is our commitment — what we build for you today should earn your trust for every project tomorrow.” Steven Zhang · Co-Founder & Chairman, Meihui and Boyuan
For bulk production programs
If you have a bulk program, review the factory album, tooling and production flow with our team before the quotation.
[email protected] · B2B bulk projects only · on-site and online visits by appointment
04 / Who we work with
We support teams that own the design, the IP or the market — and need a manufacturing partner who can carry the product through tooling, production and packing.
Character products, licensed collectibles and brand-led figure programs.
Collector editions, character statues and merchandise tied to a game world.
Designer toys, art multiples and sculptural editions with a distinct visual language.
Repeatable production and packaging for publishing, regional and specialist toy markets.
05 / Documents
A public register of management, social-audit, facility and test documents. Each entry is labelled by type and scope, not merged into a generic certification claim.
Open the document library →Management system document · archive copy
Social audit
Social audit
Not a product certification or IP licence
26-0438584
Status and scope must be checked against the PDF. FAMA is a facility authorization, not a product certification or an IP licence.
06 / From prototype to production
The sequence is consistent. Timing is confirmed after the 3D, size, tooling and quantity review.
Build steel, copper or silicone tooling.
Sign off shape, color, finish and assembly.
Mold, paint, print or flock against the sample.
Planning ranges only. The confirmed schedule depends on the 3D review, tooling, sample rounds, quantity and shipping method.
Read the full manufacturing guide →07 / Project types
The product category is a starting point. The final route follows the part, the finish and the quantity.
Figures
Character figures, painted prototypes and collectible editions.
Explore plastic materials →
Statues
Large-scale resin statues, art multiples and display pieces.
Explore resin material →
Mixed media
Vinyl, plush and assembled components combined into one product.
Explore vinyl material →08 / Before you start
Direct answers about factory ownership, processes, MOQ and the first review.
Read the MOQ guide →09 / Start a project
Send your reference images, sketches or 3D files. Our engineering team will review the product structure, process and target quantity, then come back with the next practical step.
B2B bulk projects only · NDA available on request
Project brief
Use the existing MIHOX project form or contact the team directly. We will confirm the right process, the questions we still need answered and the next step.
Send Your Inquiry ↗ Chat on WhatsApp ↗Please do not upload confidential IP until a mutual NDA is in place.
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As the hoofbeats of the Year of the Horse draw near, the air is filled with the spirit of vitality and the warmth of tradition. In Chinese culture, the Spring Festival is our most sacred time—a moment to “gallop home,” no matter how far, to reunite with family for the New Year’s Eve feast and share the joy of togetherness.
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Stella Yan, the founder of Newmiho Cultural & Creative Co., Ltd., has 15 years of experience in the custom figurine and toy manufacturing industry. He/She specializes in providing one-stop solutions for global brands, designers, and IP owners.
He/She founded the company to solve common industry challenges—communication gaps, inconsistent prototypes, and the difficulty of producing small batches. His/Her goal is to build a fully transparent and controllable workflow covering design, prototyping, mold development, and mass production.
Under his/her leadership, the company has delivered 20000+ resin, vinyl, and plastic figure projects for clients across Europe and the United States, supported by a mature quality management system that ensures stable and reliable results.
His/Her vision is simple: to bring great characters and ideas to life through high-quality products recognized worldwide.
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