Vinyl vs Resin – What’s Right for Your Brand

Vinyl vs Resin: What’s Right for Your Brand?

In the business of premium custom figures, material selection is critical. For brands, designers, and IP holders, choosing between vinyl models and resin figures impacts not only product aesthetics, but also cost, production workflow, and brand positioning.

This article breaks down both materials from a B2B perspective, helping you decide which is better suited for your custom collectible product line.

Industry Outlook: Custom Collectibles on the Rise

The global demand for high-quality collectibles is accelerating. In 2025, the resin figure market is projected to reach over $3.6 billion, with a compound annual growth rate of 7%. Meanwhile, the art vinyl segment is scaling rapidly, driven by IP licensing, art collaborations, and brand storytelling.

For B2B clients, both vinyl figures and resin figurines offer profitable pathways—depending on your business goals.

Vinyl Figures: Flexible, Scalable, and Market-Proven

Vinyl models, made from PVC or soft vinyl, are ideal for scalable production. This material supports rapid molding, vibrant color application, and high-output manufacturing. For brands targeting wide retail distribution or promotional giveaways, vinyl figures offer the best cost-to-value ratio.

Why B2B clients choose vinyl:

  • Low production cost per unit
  • Ideal for stylized pop culture toys/models
  • Strong compatibility with urban design and art vinyl
  • Great for large-volume orders or global licensing projects

Vinyl works well for custom toy lines, retail-exclusive figures, or brand collaborations targeting mass market visibility.

Resin Figures: High-End Detail, Boutique Appeal

Resin collectibles, on the other hand, offer unmatched detail and craftsmanship. Resin enables sharper edges, intricate textures, and more complex character designs—essential for resin busts, limited-edition statues, or museum-grade figurines.

Resin is preferred for:

  • Premium and collector-grade product lines
  • High-resolution sculpts and fine detail
  • Small-batch or artisanal production runs
  • High-margin B2B products aimed at connoisseurs

For custom resin projects, brands can command higher retail prices while building exclusivity and collector loyalty.

Key Comparison: Resin vs. Vinyl for Custom Production

FactorVinyl FiguresResin Figurines
Production VolumeLarge scale (1,000+ units)Small to medium (50–500 units)
Cost per UnitLowMedium to High
Detail & RealismModerateHigh
Paint & FinishScreen print/sprayHand-painted options
Customization LevelHigh (shape, packaging, color)Very high (sculpt + detail)
Shipping DurabilityHighFragile – requires careful packing
Time to MarketShorterLonger (due to mold/finish time)

B2B Material Strategy: How to Choose

If your brand focuses on wide exposure and merchandising (retail shelves, giveaways, fan boxes), vinyl figures provide fast, scalable solutions. If your focus is on high-end IP, luxury collectibles, or art editions, resin figures offer higher creative control and perceived value.

Resin busts, for example, are often used for character unveilings, IP milestone gifts, or limited-run campaigns. Art vinyl is great for trend-led brands working with artists or street culture aesthetics.

Environmental Considerations

Sustainability is rising in importance across both materials. Vinyl has recycling limitations, while resin is chemical-based and hard to reclaim. However, new approaches—like bio-based resin and recyclable vinyl blends—are entering the market. For B2B projects, aligning with eco-aware suppliers adds long-term brand value.

Final Recommendation

At XIHox, we support both vinyl and resin solutions—fully customized to your project goals. Whether you’re launching a scalable vinyl toy line or a high-end resin collectible, we guide you from concept to mass production.

In summary:

  • Choose vinyl for scalable, colorful, cost-efficient B2B collectibles.
  • Choose resin for detailed, high-end, small-batch statues and resin busts.

Need help selecting the right material for your next figure project? Contact our team to start a custom quote tailored to your IP or brand needs.

📞 Contact Us Looking to create custom collectible models? Our team provides full-servic

📧 Emailstella@mihotoyz.com


🌐 Websitehttps://newmiho.com/


📞 WhatsApp:+86 13266641166

🏭 Address:6F, Building B, Baocheng Taiji Industrial Park,
Guangdong, China

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When you get in touch, please share your customization details — for example, the quantity, material, size, and packaging — so we can provide a faster and more accurate response to your needs.

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